We all want to make our business work smoothly and make all our operations seamless. The best course of action for this is using new technology and software and implementing it in the business, and marketing is no exception to this.
Marketing may seem like something you need to handle manually. While the strategies and planning need to be creative and should be done manually, the implementation can be done with tools. Marketing automation is a process by which most of your marketing plans are carried out by software making your job easier.
There are many such tools in the market that you can incorporate into your marketing strategies. Depending on the kind of campaign you run, you can use different tools to increase your system’s efficiency.
Continue reading to find out more about the best tools you can use for your business’s marketing automation.
Best tools for marketing automation
Do you want to automate your marketing campaigns but can’t find the right tools? If yes, then continue reading. Here are some of the best tools you can use to automate marketing for your business effortlessly.
Marketo is one of the most popular automation tools in the market. You can use this tool if you are looking for advanced features in your automation practices. This tool comes packed with features that are beneficial for most campaigns. However, if you are on a budget, you might have to reconsider your options. Marketo packages start at $1,195/month. Additionally, it comes with a marketplace, LaunchPoint, that allows numerous integrations too.
Eloqua is another excellent tool you can opt for if you are looking for advanced features. It comes packed with exceptional services that you can use for automation. One of the best parts about this tool is that Eloqua spends a lot of time teaching its customers how to use its tool. It also has a marketplace for integration opportunities. You can avail of this tool at $2,000 a month.
Customer.io is one of the newest tools in the market. You can use this tool and customize its services the way you like as it is a swift, lightweight tool. It also has a helpful customer service department so you can take your grievances to them. If you are ready to put in the time into this tool, you will be surprised by how effective its functions can be. The tool is priced at $75/month, and it also has a free plan option.
Marketing automation can be done using HubSpot. This tool is very inclusive and has several great features. However, none of the features are advanced. So, you can use it for automation but nothing on a deep level.
To conclude with
When it comes to marketing automation, the tools mentioned above can make your job easier. However, there are other tools like GetEmail.io that can further simplify your work too. If you’re wondering how to find email addresses for anyone, this email finder tool is your answer. It will enable you to reach them in absolutely no time. So, make marketing easier by using tools like these!